{"id":191,"date":"2016-11-18T00:51:28","date_gmt":"2016-11-18T00:51:28","guid":{"rendered":"http:\/\/www.electionanalysis2016.us\/?page_id=191"},"modified":"2016-11-18T16:35:07","modified_gmt":"2016-11-18T16:35:07","slug":"fighting-the-red-feed-and-the-blue-feed","status":"publish","type":"page","link":"https:\/\/www.electionanalysis.ws\/us\/president2016\/us-election-analysis-2016\/section-6-internet\/fighting-the-red-feed-and-the-blue-feed\/","title":{"rendered":"Fighting the red feed and the blue feed"},"content":{"rendered":"<div class=\"row \"><\/p>\n<p><div class=\"col-lg-3 col-md-3 col-xs-12 col-sm-3\">\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-529\" src=\"http:\/\/www.electionanalysis2016.us\/wp-content\/uploads\/2016\/11\/bente_kalsnes-bw-fromtheweb.png\" alt=\"bente_kalsnes-bw-fromtheweb\" width=\"227\" height=\"226\" srcset=\"https:\/\/www.electionanalysis.ws\/us\/president2016\/wp-content\/uploads\/2016\/11\/bente_kalsnes-bw-fromtheweb.png 288w, https:\/\/www.electionanalysis.ws\/us\/president2016\/wp-content\/uploads\/2016\/11\/bente_kalsnes-bw-fromtheweb-150x150.png 150w, https:\/\/www.electionanalysis.ws\/us\/president2016\/wp-content\/uploads\/2016\/11\/bente_kalsnes-bw-fromtheweb-60x60.png 60w\" sizes=\"(max-width: 227px) 100vw, 227px\" \/><\/p>\n<div class=\"ProfileText6\">\n<p class=\"BIO\"><strong><span class=\"CharOverride-35\">Bente Kalsnes<\/span><\/strong><\/p>\n<p class=\"BIO\"><em>Phd Candidate,\u00a0Department of Media and Communication,\u00a0University of Oslo<\/em><\/p>\n<p class=\"BIO\"><span class=\"EMAIL\">Email: bente.kalsnes@media.uio.no<\/span><\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-256\" src=\"http:\/\/www.electionanalysis2016.us\/wp-content\/uploads\/2016\/11\/US2016-Section-6-296x300.png\" alt=\"US2016 - Section 6\" width=\"296\" height=\"300\" srcset=\"https:\/\/www.electionanalysis.ws\/us\/president2016\/wp-content\/uploads\/2016\/11\/US2016-Section-6-296x300.png 296w, https:\/\/www.electionanalysis.ws\/us\/president2016\/wp-content\/uploads\/2016\/11\/US2016-Section-6-768x779.png 768w, https:\/\/www.electionanalysis.ws\/us\/president2016\/wp-content\/uploads\/2016\/11\/US2016-Section-6-1010x1024.png 1010w, https:\/\/www.electionanalysis.ws\/us\/president2016\/wp-content\/uploads\/2016\/11\/US2016-Section-6-60x60.png 60w, https:\/\/www.electionanalysis.ws\/us\/president2016\/wp-content\/uploads\/2016\/11\/US2016-Section-6.png 1018w\" sizes=\"(max-width: 296px) 100vw, 296px\" \/><\/p>\n<h5 class=\"CampaignQuote6\">Section 6: Digital Campaign<\/h5>\n<div class=\"page-list\"><ul class=\"list-group-item\"><li class=\"page_item page-item-179\"><a href=\"https:\/\/www.electionanalysis.ws\/us\/president2016\/us-election-analysis-2016\/section-6-internet\/did-russia-just-hand-donald-trump-the-presidency\/\">Did Russia just hand Donald Trump the Presidency?<\/a><\/li>\n<li class=\"page_item page-item-181\"><a href=\"https:\/\/www.electionanalysis.ws\/us\/president2016\/us-election-analysis-2016\/section-6-internet\/taking-julian-assange-seriously-considering-wikileaks-role-in-the-us-presidential-campaign\/\">Taking Julian Assange seriously: considering WikiLeaks\u2019 role in the US presidential campaign<\/a><\/li>\n<li class=\"page_item page-item-183\"><a href=\"https:\/\/www.electionanalysis.ws\/us\/president2016\/us-election-analysis-2016\/section-6-internet\/social-media-did-not-give-us-donald-trump-and-it-is-not-weakening-democracy\/\">Social media did not give us Donald Trump and it is not weakening democracy<\/a><\/li>\n<li class=\"page_item page-item-185\"><a href=\"https:\/\/www.electionanalysis.ws\/us\/president2016\/us-election-analysis-2016\/section-6-internet\/trump-and-the-triumph-of-affective-news-when-everyone-is-the-media\/\">Trump and the triumph of affective news when everyone is the media<\/a><\/li>\n<li class=\"page_item page-item-187\"><a href=\"https:\/\/www.electionanalysis.ws\/us\/president2016\/us-election-analysis-2016\/section-6-internet\/tweeting-the-election-political-journalists-and-a-new-privilege-of-bias\/\">Tweeting the election: political journalists and a new privilege of bias?<\/a><\/li>\n<li class=\"page_item page-item-189\"><a href=\"https:\/\/www.electionanalysis.ws\/us\/president2016\/us-election-analysis-2016\/section-6-internet\/the-dissolution-of-news-selective-exposure-filter-bubbles-and-the-boundaries-of-journalism\/\">The dissolution of news: selective exposure, filter bubbles, and the boundaries of journalism<\/a><\/li>\n<li class=\"page_item page-item-193\"><a href=\"https:\/\/www.electionanalysis.ws\/us\/president2016\/us-election-analysis-2016\/section-6-internet\/two-tribes-go-to-vote-symbolism-on-election-day\/\">Two tribes go to vote: symbolism on election day<\/a><\/li>\n<li class=\"page_item page-item-195\"><a href=\"https:\/\/www.electionanalysis.ws\/us\/president2016\/us-election-analysis-2016\/section-6-internet\/ideas-are-for-sharing\/\">Ideas are for sharing<\/a><\/li>\n<li class=\"page_item page-item-197\"><a href=\"https:\/\/www.electionanalysis.ws\/us\/president2016\/us-election-analysis-2016\/section-6-internet\/in-the-age-of-social-media-voters-still-need-journalists\/\">In the age of social media, voters still need journalists<\/a><\/li>\n<li class=\"page_item page-item-199\"><a href=\"https:\/\/www.electionanalysis.ws\/us\/president2016\/us-election-analysis-2016\/section-6-internet\/dark-magic-the-memes-that-made-donald-trumps-victory\/\">Dark magic: the memes that made Donald Trump\u2019s victory<\/a><\/li>\n<\/ul><\/div>\n<p><\/div><\/p>\n<p><div class=\"col-lg-9 col-md-9 col-xs-12 col-sm-9\"><\/p>\n<p class=\"FIRST-PARA\">The discussion about filter bubbles has exploded after the 2016 US election. Evidence suggests voters access separate, ideologically homogenous, newsfeeds \u2013 the Red Feed and the Blue Feed\u00a0<span class=\"Hyperlink\">as demonstrated by the Wall Street Journal<\/span>. Therefore it is time to ask more questions about how algorithmic platforms such as Facebook and Google impact voters\u2019 information environment during elections. As we know from numerous Facebook press releases, Facebook strives to select the most relevant and engaging content to appear in the Newsfeed. But how should society deal with a \u2018relevant\u2019 newsfeed that turns into a filter bubble, often based on fake news?<\/p>\n<p class=\"Basic-Paragraph-US\">Quality of information is particularly important during elections campaigns, when the electorate should make informed choices about candidates and policies. Obviously social media did not give us Donald Trump, as\u00a0<a href=\"http:\/\/culturedigitally.org\/2016\/11\/social_media_trump\/\"><span class=\"Hyperlink\">argued<\/span><\/a>\u00a0by Daniel Kreiss &#8211; larger historical, cultural factors have given ground for Trump\u2019s presidency: such as frustration, polarisation and mistrust in elites and institutions. But I will still argue it is worthwhile to discuss the quality of information voters interact with in the decision-making process and how information is selected and presented. Thus, fake news and Facebook\u2019s algorithm is relevant in this context.<\/p>\n<p class=\"Basic-Paragraph-US\">An increasing number of citizens are using social media to follow the election campaign and inform themselves about the candidates. In 2016, 62% of Americans got some news via social media, up from 49% in 2012 according to a\u00a0<a href=\"http:\/\/www.journalism.org\/2016\/05\/26\/news-use-across-social-media-platforms-2016\/\"><span class=\"Hyperlink\">Pew survey<\/span><\/a>. Facebook is in this context the most used platform, in addition to Reddit and Twitter. 44 percent of US adults and two thirds of Americans aged 18 to 29\u00a0<a href=\"http:\/\/www.journalism.org\/2016\/02\/04\/the-2016-presidential-campaign-a-news-event-thats-hard-to-miss\/\"><span class=\"Hyperlink\">claimed<\/span><\/a>\u00a0to have used social media in an ordinary week in order to learn more about the 2016 presidential election.<\/p>\n<p class=\"Basic-Paragraph-US\">It is still too early to tell how\u00a0<span class=\"ITALIC\">strong<\/span>\u00a0the filter bubble has been for voters in this election, but\u00a0<span class=\"ITALIC\">Wall Street Journal\u2019s<\/span>\u00a0website Blue Feed and Red Feed gives us a pretty good idea of the sharp contrast between the two information streams.<\/p>\n<p class=\"Basic-Paragraph-US\">The most relevant and engaging newsfeed might be wonderful for users and consumers, but concerning for scholars of democracy. If the information environment becomes so polarized and fragmented, it allows voters to live in different realities \u2013the so-called\u00a0<a href=\"http:\/\/web.mit.edu\/marshall\/www\/papers\/SciBalkans.pdf\"><span class=\"Hyperlink\">balkanization of the public sphere<\/span><\/a>. It gets even more problematic when fake news is added into the filter bubble. Fake news got heavy circulation online during the run-up to the election, and Facebook\u2019s algorithm\u00a0<a href=\"https:\/\/techcrunch.com\/2016\/11\/10\/facebook-admits-it-must-do-more-to-stop-the-spread-of-misinformation-on-its-platform\/\"><span class=\"Hyperlink\">allowed the\u00a0<\/span><span class=\"Hyperlink\">misinformation to be amplified and disseminated widely<\/span><\/a>.<\/p>\n<p class=\"Basic-Paragraph-US\"><span class=\"REGULAR\">Filter bubbles are often understood as personal\u00a0ecosystem of information that has been catered by algorithms, such as Google or Facebook. This way, the users are presented with information that confirms and strengthens their own cultural or ideological bubbles. Even though the term filter bubble got its digital definition from Pariser, we have had analogue filter bubbles that skews or limits our views, but historically, they have been related to our news consumption, education, social network, or geography, to mention a few of our social filter bubbles. There has always been too much information in the world for us to grasp, comprehend and register, so we have filtered and excluded information based on our needs. Before the internet, editorial media helped us sort and prioritize information and news. After the internet became mainstream, algorithms became useful tools to sort and present information, either it was related to which book to buy, which movie to see,\u00a0<\/span><span class=\"REGULAR\">which song to listen to, or which news story to read<\/span><span class=\"REGULAR\">.\u00a0<\/span><\/p>\n<p class=\"Basic-Paragraph-US\">Facebook\u2019s role in selecting and calculating the most \u201crelevant\u201d information has ramifications that are also political. The debate about whether Facebook is a media or a technology company got intensified earlier this fall. The Norwegian newspaper Aftenposten\u00a0<a href=\"http:\/\/www.aftenposten.no\/meninger\/kommentar\/Dear-Mark-I-am-writing-this-to-inform-you-that-I-shall-not-comply-with-your-requirement-to-remove-this-picture-604156b.html\"><span class=\"Hyperlink\">protested<\/span><\/a>\u00a0Facebook\u2019s censorship of the Napalm girl picture, arguing that Facebook made editorial decisions interfering with the free press. As Facebook increasingly becomes the information source for people around the world, the company has a unique responsibility in striving for information diversity and quality. In addition to \u201crelevant\u201d and \u201cengaging\u201d, \u201cserendipity\u201d should be built into the newsfeed. The Red Feed and the Blue Feed reinforces old filter bubbles from the party press era. Do we want filter bubbles to be reflections of the party press that we got rid of decades ago in liberal democracies? If Facebook is not able to diversify and fact-check the newsfeed, the most popular social network might end up with an algorithmic driven newsfeed based on fake party propaganda.<\/p>\n<p><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":35,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-191","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Fighting the red feed and the blue feed - US Election Analysis 2016<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.electionanalysis.ws\/us\/president2016\/us-election-analysis-2016\/section-6-internet\/fighting-the-red-feed-and-the-blue-feed\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Fighting the red feed and the blue feed - 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